Much as we try, there really is no better way to advertise and sell a product but to get your product directly on the hands of your consumer. It’s the most basic sales and marketing strategy but it remains to be the most effective. No amount of technology, celebrity endorsement, or media placement can approximate the impact of allowing your target market to get their hands on your product and experience it. The strategy is timeless… it all boils down to execution. There is only one fool proof way of getting noticed, go be weird. That’s what Acer did. They dressed their promo people as aliens and astronauts. It gave their promo people an excuse to approach passers by and even invade their personal space while they hold out the new Acer Ultrabook S3. It also guaranteed natural interest from the public. As mentioned, anything weird is an attention magnet. Lets see TVC of ACER ASPIRE S3 ULTRABOOK.




TVC of ACER ASPIRE S3 ULTRABOOK


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